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May 28, 2006 6:06 pm |
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re: re: re: New Member with burning questions:) |
Cathy Goodwin
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I'd stay away from ghost writers for ezines! Instead, consider investing in a copywriting boot camp (such as Lorrie Morgan-Ferrero's) http://tinyurl.com/4ahmk
Or some copywriters will work with you as a coach, helping you learn the ropes and get started.
I'd also suggest reading 2 or 3 ebooks related to ezines and pick up some free info via articles. I have listed some of my favorite resources http://www.cathygoodwin.com/bizserv.html
Although some gurus encourage ghost writers, you can get into lots of trouble with them. You have to be very, very careful and make sure they're actually writing and not plagiarizing others' work.
And, unlike copy in a sales letter or on a home page, your ezine should reflect your personality.
Cathy Goodwin, PhD "Turn your lazy, good-for-nothing website into a powerhouse profit center that keeps working 24/7." http://www.copy-cat-copywriting.comPrivate Reply to Cathy Goodwin (new win) |
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